The Marketing Funnel: Centralizing Your Audience

How do you turn someone that hears your music or visits your venue into a fan? Into a regular?

"The Marketing Funnel" is a new name for an old system (1898) reinvented for turning your online attention into a community and a fanbase.  This panel will review the means to centralize your audience.

This panel was requested by a majority of the attendees of our March panel on Monetizing the Internet.  We are going to introduce the process and the tools used in online marketing to ensure that you are getting the most out of your online engagements.